Monday, March 19, 2007

Considering the Type of Broadband User I am

I find myself to have shift amongst three types of broadband users through my college career. When I first came to school I would be considered a social clicker, as I was constantly iming, emailing, shopping, and looking up the news online. Upon being introduced to poker my freshman year I became a content king, as I was constanly playing online poker. Easily 2.5 hours a day. Now however, with considerably less time on my hands, I find myself being a fast tracker, basically only using the internet to seek outs news and information. News, sports, weather, and stock reports and looked at daily for a relatively short period of time. No longer do I really play games online, im very much, and even my emailing has decreased. I am however, guilty of constantly refreshing my screen as most fast trackers are.

Viacom Vs. Google's YouTube

While I love YouTube I definitely think Viacom is going to win the case here. I definitely feel that YouTube should have been aware of the copyright infrigement. The Website definitely induces users to post pirated material to an extent. And lastly the web site profits from the violations. Since case law states that if any of these acts occur a website can be liable, I feel Google will be. However they will continue to try to prove that upon each request to remove material they acted, and that they were unaware of the pirated material until they were asked to move it. While there is evidence of YouTube taken action against pirated material, their were definitely instances where they probably did not. Hopefully YouTube and Viacom can come to some type of agreement and perhaps make arrangements so that both companies can profit. YouTube suggests that have helped Viacom's business by creating buzz. While it has created some buzz it has also taken away some viewers which is what they need to profit. Therefore through good business hopefully we will see both companies work out a plan for the future.

Friday, March 16, 2007

Wikipedia Edit

Another edit I made was for the town of Boothwyn, PA. I still don't know how to add a headline some my addition isnt in the best spot. However I choose to add the fact that one of Boothwyn's attractions is Booths Corner Farmers Market. This is a major drawl to the town and is commonly where the townspeople shop. To view my edit go to Booths Corner Farmers Market

VALS Survey

Looking at other peoples blogs in the class I noticed someone posting about their VALS Survey. Having no idea what it is I clicked on it and began to take it. I just completed it says that I am achiever and an innovator. While these both sound great I question the accuracy. I guess I'd like to be considered and achiever and I feel for the most part I am, an innovator I am not. I have good ideas but I have never really looked to invent or drastically change anything but rather perhaps make improvements. After completing this survery I went to my Buad477 Blog to write about it. Once I clicked away from the survery results the screen popped back to the homepage asking me to take the survey again. I went through it once again changing only a few questions by degree not really by general opinion and my results were completely different. With this said such a survery can give you a general idea of how you are perhaps but it something that must be taken with a grain of salt as the simplest question can change things drastically.

Wikipedia Edit on my Hometown, Haddonfield

My first wikipedia edit was on my high school. Of course the next thing to come to mind would be to edit my hometown as it is relatively easy to find things to add and/or edit. One kind of claim to fame our town has is that a scene in the famous Halloween movie was shot in our town, and the writer of the movie also grew up in town. It seems the person who posted this fun fact was a little bit uncertain as to whether or not the one scene was actually in Haddonfield or just around it. Knowing the scene I was confident it was in our town as it is just blocks away from my house. With this said I made the edit and am feeling good. If you would like to check it out please go to Haddonfield, NJ

25 Things I Hate About Google

Searching through Click for an article to post I stumbled upon "25 Things I Hate About Google" which got my attention because I love Google. I love Google because it is extremely fast, efficient, and simple to use. I can type google.com in less than a second and have a search result 95% of the times of what I am looking for. It is a free service and doesn't send ads or pop ups my way. Danny Sullivan, however, feels differently. In his article "25 Things I hate About Google" Sullivan brings out some of the negative aspects of Google's and in a sense opens my eyes to some of the draw backs of Google. Sullivan suggests that Google search results are manipulated and LIE, lack of related search options, inconsistent results from country to country, aren't responsive enough to click fraud claims, self serve adsense creates to much junk, etc. This were some of the problems that Sullivan pointed out that caught my attention. Continuing Sullivan suggests that blogging is full of junk, something Professor Brown my disagree with. He finds that Google doesn't act fast enough on copyright infringment through blogs and such. One Google service I have no experience with but most likely will in the future is GMAIL. However Sullivan has caused me to question its effienct. Gmail doesn't display more than 100 items (considering the junk mail I get this is horrible), doesn't have customized blacklists (which are useful), and the fact that its free (this I have no problem with). Overall, it is obvious Google has some flaws, however one could not argue its incredible influence on our lives and our uses of the internet.

Global Neighbourhoods

Reading "Bulldog PR University Talking Points" on Global Nieghbourhoods open my eyes to the way marketing is changing as a result of the internet and its more extensive uses. This article helped crystalized some general ideas on this new-aged marketing. The writer of this article, Rob La Geese suggests that marketing and PR more specifically, is much more influenced by buzz-generating rather than attempting to bulder relationships. Rob's experience in PR is probably similar to many and opens your eyes to the importance of always be willing and able to change your business practices/strategies in order to remain effective and current with times. Rob's approach may have become kind of stale, one that was seen time over time and businesses were looking for something different. His experience also goes to show the kind of impact blogs, wikis, and such have on businesses. People more than ever are influencing each other "on what to buy, where to go, listen to, watch and even maybe who to vote for". A big consideration that needs to be made by PR people and marketers is how to assimilate blogs, wikis, and other major online influences into their projects. This article also gives some insight into global neighborhoods and how they work. Very interesting.